Product Strategy Consulting Services
Convert your vision into a compelling product through product strategy consulting.
The best product ideas can fail without the right plan. We conduct a deep dive into your product use case, hold design thinking workshops to prepare a detailed product roadmap, and verify features from the point of view of potential customers.
Product Strategy Consulting Services
Convert your vision into a compelling product through product strategy consulting.
The best product ideas can fail without the right plan. We conduct a deep dive into your product use case, hold design thinking workshops to prepare a detailed product roadmap, and verify features from the point of view of potential customers.
Craft Successful Product Strategies With Maruti Techlabs
Crafting a product that's innovative and engaging requires a unique set of skills. As a product strategy consulting partner, we collaborate closely with companies to create innovative and effective product strategies tailored to their business goals. Our approach begins with a thorough understanding of our client's vision and objectives to ensure our strategy flawlessly aligns with their overall plan.
During our 2-4 week product strategy consulting workshop, cross-functional teams collaborate to evaluate the feasibility of your ideas. Together, we identify the key resources required to bring your product to life. We then develop a comprehensive product roadmap that will guide us from initial ideation to developing a minimum viable product. Our product strategy consultants will be there every step of the way helping you achieve your objectives and launch a product primed for success.
Product Vision
Competitive Analysis
Product Research
Innovation Strategy
Design Thinking Strategy
UX Product Roadmaps
Personas & Journey Mapping
Conceptual Design & Storyboarding
Teams We Offer
Ideation to MVP Team
The ideation to MVP team launches your idea into the market. It helps you validate your idea and gather feedback before going all-in with full-scale development. Our team leverages low-code / no-code technologies to build quickly, iterate, and ship a minimum viable version of your product.
The ideation to MVP team helps you verify your business hypothesis, validate the product’s functionality, reach product-market fit, and map out the product roadmap accordingly.
Scale & Maturity Team
After achieving product-market fit, our scale and maturity team focuses on customizing the product. The product development team performs product testing, analyzes the results, draws conclusions, and applies them to scaling the product. They guarantee incremental and iterative delivery and improvement.
The North Star for this team is assisting you in developing an internal culture centered around data-driven product decisions and designing products for stability and scalability.
Support & Care Team
This team closely monitors the application's customer service, experience, data integrity, & smooth running. Two weeks after the development of the product is concluded, the support & hypercare team takes over, & the core product team disintegrates.
During these two weeks, knowledge transfer sessions are held between the product team and the support team. They ensure intensive support and maintenance of the product. The maintenance activities are carried out based on an SLA-based approach.
Align your product roadmap with your product vision.
Our Development Process
1. Understanding Your Vision
2. Competitor Analysis
4. High-Level Product Strategy
We collaborate to create high-level product strategy documentation that helps map a product roadmap. This product roadmap and backlog act as a guide to the development team that helps meet business requirements and user expectations.
3. Idea Validation
Idea testing is a crucial step in identifying business opportunities. At Maruti Techlabs, we test your idea thoroughly to ensure feasibility and create a Proof of Concept (POC) to assess technical feasibility. This way, we can guarantee the soundness and success of your idea.
5. Technological Trends
To stay ahead of the competition, we always stay updated with the latest technologies and trends that benefit our product and overall goal. This way, we can be sure we're using the best practices to guide your product development and testing.
6. Roadmap and Backlog Relation
At Maruti Techlabs, we streamline stakeholder communication and tools, establish a clear connection between product roadmap and backlog, and translate business and user expectations into clear development team requirements for efficient product development.
Our Development Process
Deliverables
- MVP Scope and Feature Set
We help you develop the best strategies for your MVP by developing features to create the most value for your users.
- Implementation Timeline
We provide a timeline and estimated project completion date.
- Concepts & Low-Fidelity Prototypes
We help you translate high-level design concepts into tangible and testable artifacts by designing low-fidelity prototypes and concepts.
- Product Roadmaps
Your project's success is our number one priority. We plan and map out your product roadmap, which is primed for success.
- Product Specifications
We work with the design and development team to create specifications for the product.
- Technology Recommendations
We test and develop technology stack and architecture recommendations.
Client Segment
Startups / SME
Build from scratch, improve what you have, or do something entirely different— we’ve got you covered.
- Build Something New
Map out your idea, determine what to build, and collaborate to bring an MVP or a solid 1.0 to life. - Improve What You Have
Build a new version of your existing app or add new features to your system with our expertise. - Discover What You Need
Not sure where to start? We also offer code and architecture reviews, strategic planning, team training, and more.
Enterprise
We deploy our best-in-class assets to help you build, innovate, and accelerate your business.
- Seamless Integration
We blend into your team, leading the project forward with solid communication and expertise. - Leadership & Management
Our management excels at managing remote teams and complex projects and providing technical guidance. - Transparency & Agile
We leverage tools like Trello, Skype, JIRA, and Slack to achieve transparency, synergy, and better project visibility.
Time & Material Model
Enjoy complete control of the development progress, pace, & cost of the project. We recommend the time & material engagement model for dynamic business requirements. In this model, the project cost is measured in execution time and resources deployed.
- Flexibility
- Easy Control
- Transparency
Offshore Dedicated Team (ODT) Model
We put dedication into the Offshore Dedicated Team (ODT). Our ODT model involves a team of skilled developers, testers, and managers working diligently on your project. With Maruti Techlabs, you benefit from a wide range of skills, expertise, and resources.
- Great for Large Projects
- Efficiency
- Adaptability
Team Extension Model
Add skills & bandwidth to your team by hiring additional developers on-demand. Our developers seamlessly integrate into your existing team. With on-demand team extension, you can fulfill your skill-specific requirements & scale the team at your pace.
- Faster Time-to-Market
- Focus
- Scalability
Time & Material Model
Enjoy complete control of the development progress, pace, & cost of the project. We recommend the time & material engagement model for dynamic business requirements. In this model, the project cost is measured in execution time and resources deployed.
- Flexibility
- Easy Control
- Transparency
Offshore Dedicated Team (ODT) Model
We put dedication into the Offshore Dedicated Team (ODT). Our ODT model involves a team of skilled developers, testers, and managers working diligently on your project. With Maruti Techlabs, you benefit from a wide range of skills, expertise, and resources.
- Great for Large Projects
- Efficiency
- Adaptability
Team Extension Model
Add skills & bandwidth to your team by hiring additional developers on-demand. Our developers seamlessly integrate into your existing team. With on-demand team extension, you can fulfill your skill-specific requirements & scale the team at your pace.
- Faster Time-to-Market
- Focus
- Scalability
From Idea to MVP in 6 Weeks - Creating Omni Channel Platform for Luxury Shopping
Our client, Unique Vogue, decided to build a platform combining the convenience of the online world and the stellar experience of offline luxury shopping.
Our product development leads and technical architects tested their business idea by running workshops on building an MVP. This lean startup method helped validate the idea quickly, enabling our client to launch in less than six weeks and work towards achieving PMF quickly.
We customized the live chat solution to help customers choose from different expert stylists. Using a no-code approach to build the MVP, our client could save 60% of the cost over traditional development. Check how!
Our Technology Stack
14+ years experience
Start as quickly as a week
Recurring cost of training & benefits - $0
4.8/5 NPS on Clutch
Certified PMs & delivery teams
Rapid deployment & on-time delivery
Complete transparency
Robust communication across shared channels
Agile & lean startup methodology
Experience across 16 industries
We take data protection seriously. Way too seriously!
Awards & Recognitions
We’re proud to accept industry accolades for our commitment to unparalleled results, client service and continuous growth.
Our People = Our Strength
We are as good as our team. And that's why we believe in hiring, training, and retaining the best talent. From following a robust hiring process to ensuring the best project deployment tools, our practices and frameworks reflect our aim to provide the best services and be the best software development team in the market.
We take pride in the broad spectrum of world-class products built by our team. Our team of over a hundred software developers is well-versed in different combinations of JavaScript, React Native, Python, Java, Scala, PHP, and other languages. Our team's areas of expertise also include many underlying platforms, APIs, IEDs, databases, and frameworks.
Project Managers
Technical Architects
Data Scientists
Business Analysts
Software Engineers
Integration & Release Engineers
QA Engineers
System Designers
DevOps Engineers
UI/UX Designers
IT Personnel
Support Personnel
More social proof incase you're still on the fence
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FAQs
Product strategy consultants can bring value by identifying market needs and creating effective products that solve problems. This is especially important when working with an in-house team lacking the required knowledge and expertise.
At our product strategy consulting workshop, multidisciplinary teams come together to assess your ideas for feasibility and determine the key resources involved. This service usually takes 2-4 weeks. We charge for this service in exchange for our time and efforts.
The strategy consulting engagement's deliverables depend on the client's needs and the type of engagement. At the very least, you can expect to receive-
1. User stories
2. Wireframes
3. Click-through prototypes
4. Reliable MVP
5. Production timeline
These deliverables will provide you with a comprehensive view of project costs and assist you in planning the product's development.
A product strategy is a top-level plan that outlines how a company plans to develop, market, and sell a particular product or group of products.
It involves setting objectives for the product, identifying target markets, determining the product's unique value proposition, and developing a plan to achieve the company's goals for the product.
The product strategy serves as a roadmap for its development, outlining the steps needed to bring it to market and achieve success.
Engaging in product strategy consulting can transform your idea into a desirable product that potential users will love. A product strategy establishes precise business objectives and outlines how to achieve them through a streamlined workflow.
It enables you to prepare for a product release, secure funding, and partnerships, and develop a strategic plan for domestic and international markets.
Product strategy can be used when defining a new product, planning a product upgrade, or revamping an existing product.
At Maruti Techlabs, we provide a flexible and responsive product strategy. We help identify potential challenges early on and ensure the project aligns with your business objectives. With us, you can easily adapt to evolving market trends and emerging technologies while remaining true to the product's original vision.
The time it takes to prepare a product strategy can vary depending on the product's complexity and scope, the team's size, the availability of data and resources, and other factors. These key elements can affect the time needed to prepare the roadmap.
We are a team of experienced and well-qualified product strategy consultants offering product strategy services for small, medium, and large-scale businesses. With the help of our 6-step process and expertise, you will be able to define the problem, provide solutions, strategize, and develop a unique product strategy for your business.
