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1. What is Big data engineering?

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Design superlative digital experiences.

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UI/UX Research & Testing Services

Address the needs of your audience better with UI/UX research & testing services.

Launch Products That Are Truly Customer-Centric

Solve complex business problems, develop successful products, and learn how to tailor them to users' needs in an accelerated manner. How? Start your project with a product discovery workshop. With this approach, you can avoid potential risks and develop your idea quickly with minimal risk associated with costly redesigns later on down the line!

At Maruti Techlabs, we conduct a discovery workshop at the beginning of each project to ensure our clients get the most out of their products or ideas.

Through UI/UX research & testing services, our team works with the client for several weeks to uncover potential problems or opportunities within their business.

We define deliverables, including development goals, project scope, and roadmap. We use human-centered design tools and methodologies to deliver flawless product experiences.

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© 2022 Maruti TechLabs Pvt Ltd 

Maruti Techlabs is an agile-powered digital product development company and your guide on the digital transformation journey. We are a team of passionate, purpose-led individuals that obsess over creating innovative solutions to address our clients’ challenges and deliver unparalleled value.

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We take data protection seriously. Way too seriously!

Your Data Is Safe With Us! We take your privacy and confidentiality very seriously & follow the best industry practices to keep your data safe and secure. We understand that it may take more than these few words to convince you, so here are a few things you can expect from us -

Inviolable Policies for Devices & Role-based access permission

Stringent Security Measures

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Why choose Maruti Techlabs?

Why Choose Maruti Techlabs?
Basic Design Principles: Key to Crafting a Memorable User Experience
Importance of User Experience in driving customer engagement

Featured Resources

UI/UX Design

UI/UX Design

Looking For Other Services?

We offer the full spectrum of services to assist enterprises in working better & achieving their goals. 
Take a look at our other service offerings below.

Product Strategy

Product Strategy

Product Management

Product Management

UI/UX Research & Testing Services
UI/UX Research & Testing Services

Datasets that are too broad in scope can contribute to a lack of trustworthiness in their insights. 

Lack of proficiency in pushing insights to conception is a major roadblock for enterprises today. 

Shortage of skilled talent - Dearth of skilled workforce to address challenges.

Your Roadblock

A business-focused approach to data engineering aligns analytics and technology to get the most out of your data strategy. 

Seamless integration of ML and DL into your existing data pipelines can operationalize insights in real time. 

Teams with proven experience & diverse analytics skill sets can efficiently solve complex challenges.

Our Solution

Get In Touch

We're a proven partner with an NPS of 4.8/5. 
Benefit from the flexibility of outsourcing AND the transparency of an internal team - it's a win-win.
 

UI/UX Research & Testing 

Services

A/B Testing

A/B Testing

With A/B testing services, we improve conversion rates and engage more visitors who interact with your brands online. We test versions of webpages and digital experiences to find the best possible outcome for your brand. With our UX research firm, you can leverage our expertise to improve your online presence.

Eye Ball Tracking

Eye Ball Tracking

Eye-tracking is the technology that measures, records, and analyzes human eye movement. Leverage our eyeball tracking services to measure the point of gaze, eye positions, and eye movement. Understand what people see and don't when viewing web pages, advertisements, promotional videos, and other multimedia content.

Competitive Analysis

We offer competitor analysis and research services to help identify your product's shortcomings and stay ahead of the competition. With us as your UX research firm, you can leverage data and make better decisions about your UI/UX solutions and products to help you stand out in the market.

Competitive Analysis
Usability Testing

Usability Testing

As a website usability testing services provider, we can help you optimize your websites and products for enhanced user experience. Usability tests measure how effectively a user can complete goals with a product. We provide valuable insights to make informed design decisions and improve the user experience.

Branding

As a UX research firm, we also provide branding services. We help you create engaging and authentic messages representing your business values to your target market. We work with you to determine your messaging, how your brand is placed, and what makes you different from other companies in the industry.

Branding
Rapid Prototyping

Rapid Prototyping

Our rapid prototyping services aim to create new or revised versions of products quickly and accelerate the response to user and stakeholder feedback. It speeds up the process of delivering a new prototype to users for additional testing, making the product development cycle more efficient and complete.

Teams We Offer

Our team leverages low-code / no-code technologies to quickly build and iterate a wireframe of your product. Through user research and testing, we verify your business hypothesis, validate your wireframe's functionality, and help you achieve product-market fit.

The ideation to MVP team helps you map out your product roadmap for success which helps you stay on track, prioritize tasks, and ensure that everyone is aligned on the project’s goal.

Ideation to MVP  Team

After achieving a product-market fit, the scale and maturity team focuses on serving the target market. The product development team performs product testing, analyzes the results, draws conclusions, and applies them to scaling the product. They guarantee incremental and iterative delivery and improvement.

The north star for this team is assisting you in developing an internal culture of data-driven product decisions and designing products for stability and scalability.

Scale & Maturity Team

This team closely monitors the application's customer service, experience, data integrity, & smooth running. Two weeks after the development of the product is concluded, the support & hypercare team takes over, & the core product team disintegrates.

During these two weeks, knowledge transfer sessions are held between the product team and the support team. They ensure intensive support and maintenance of the product. The maintenance activities are carried out based on an SLA-based approach.

Support & Hypercare Team

Client Segment

Build from scratch, improve what you have, or do something else entirely - we’ve got you covered.

○ Build Something New
Map out your idea, figure out what to build, and collaborate to bring MVP to life or a solid 1.0.

○ Improve What You Have
Build a new version of your existing app or add new features, with us integrating with your team.

○ Discover What You Need
Not sure where to start? We also offer code and architecture reviews, strategic planning, team training, and more.

Startups / SME

We deploy premier skills to help you build, innovate and accelerate your business.

 Seamless Integration
We integrate with your in-house teams by delivering our experience & technical know-how to your projects.

○ Leadership & Management
Project Managers and Architects with full experience in managing remote teams, and complex projects.

○ Transparency & Agile
We maintain full transparency, and work hand in hand to achieve the optimum results together. We leverage tools like Trello, Skype, JIRA & Slack for better project visibility.

Enterprise

How Do We Engage With You?

Enjoy complete control of the development progress, pace, & cost of the project. We recommend the time & material engagement model for dynamic business requirements. In this model, the project cost is measured in execution time and resources deployed.

○ Flexibility
○ Easy Control
○ Transparency 

Time & Material Model

Offshore Dedicated 
Team (ODT) Model

We put the dedication in the Offshore Dedicated Team (ODT). ODT or dedicated development team model involves our team of skilled developers working dedicatedly on your project. You benefit from the wide range of skills, expertise, and resource base.

○ Great for Large Projects
○ Efficiency
○ Adaptability

Add skills & bandwidth to your team by hiring additional developers on-demand. Our developers seamlessly integrate into your existing team. With on-demand team extension, you can fulfill your skill-specific requirements & scale the team at your pace.

○ Faster Time-to-Market
○ Focus
○ Scalability 

Team Extension Model

Our Technology Stack

Our People = Our Strength

We are as good as our team. And that's why we believe in hiring, training, and retaining the best talent. From following a robust hiring process to ensuring the best project deployment tools, our practices and frameworks reflect our aim to provide the best services and be the best software development team in the market.

Our experienced team takes pride in creating world-class products, and we can bring that same expertise to your product. By utilizing user research and testing tools like Hotjar, UserTesting.com, Clarity, Google Analytics and more, we can optimize your product’s design and functionality, leading to better conversion rates.

MTL strength

FAQs

1. What are the benefits of the discovery phase?

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2. Why is the discovery phase crucial for your project?

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3. What is the purpose of UX review?

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4. What are the benefits of UX review?

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5. Why do I need a UX designer?

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7. How to prioritize which user problem to be solved?

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6. How is product capability evaluated?

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8. Why choose Maruti Techlabs for user research and testing services?

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Awards & Recognitions

We’re proud to accept industry accolades for our commitment to unparalleled results, client service and continuous growth.

Case Study

Case Study

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Our Development Process

1. Discovery

Discovery

At Maruti Techlabs, the foundation of our work is built on a deep understanding of your business. We take the time to grasp your domain, goals, and digital ecosystem. Before we commence the build phase, we clearly define your use cases and ensure clear communication and alignment.

Research

2. Research 

Successful design stems from a thorough understanding of the problem at hand. As a user research firm, we immerse ourselves in your project to gain insight into your business, processes, and objectives. It allows us to create a UI/UX roadmap tailored to your business and aligned with your goals.

Information Architecture

3. Information Architecture

Our information architecture process includes crafting user stories, designing the grouping and hierarchy of content, creating process flowcharts, conducting ideation sessions, and developing a clear strategy. It ensures a seamless user experience and effective organization of information for your product.

Wireframe

4. Wireframe

As a UX research firm, we focus on gathering stakeholder feedback, analyzing common user behavior patterns, and revising initial assumptions. We create wireframes and rapid concept sketches with specific customer personas in mind. We ensure that your product is valuable and differentiated.

Design

5. Design

We specialize in transforming your prototypes into polished, high-fidelity mockups that communicate your brand message and streamline workflows. As a UX research firm, we utilize the latest design trends and technologies to create intuitive interfaces that simplify and enhance the user experience.

Test

6. Test

At this stage, we focus on identifying and remedying any UI/UX design flaws or inconsistencies through testing with real users. As one of the leading user testing companies, we aim to support you in crafting an exceptional customer experience that not only meets but surpasses your clients' expectations.

Our Development Process

Service Delivery Process

1. Discovery

At Maruti Techlabs, the foundation of our work is built on a deep understanding of your business. We take the time to grasp your domain, goals, and digital ecosystem. Before we commence the build phase, we clearly define your use cases and ensure clear communication and alignment.

2. Research 

Successful design stems from a thorough understanding of the problem at hand. As a user research firm, we immerse ourselves in your project to gain insight into your business, processes, and objectives. It allows us to create a UI/UX roadmap tailored to your business and aligned with your goals.

4. Wireframe

As a UX research firm, we focus on gathering stakeholder feedback, analyzing common user behavior patterns, and revising initial assumptions. We create wireframes and rapid concept sketches with specific customer personas in mind. We ensure that your product is valuable and differentiated.

3. Information Architecture

Our information architecture process includes crafting user stories, designing the grouping and hierarchy of content, creating process flowcharts, conducting ideation sessions, and developing a clear strategy. It ensures a seamless user experience and effective organization of information for your product.

5. Design

We specialize in transforming your prototypes into polished, high-fidelity mockups that communicate your brand message and streamline workflows. As a UX research firm, we utilize the latest design trends and technologies to create intuitive interfaces that simplify and enhance the user experience.



 

At this stage, we focus on identifying and remedying any UI/UX design flaws or inconsistencies through testing with real users. As one of the leading user testing companies, we aim to support you in crafting an exceptional customer experience that not only meets but surpasses your clients' expectations.

6. Test

Let Our Clients Do the Talking

Leverage our passionate business experts, UX designers, and technologists to validate your idea, get answers to crucial business questions, and create innovative products that have a lasting impact on users.

Business

 Product Vision
 Functional Decomposition 
○ Product Roadmap

Discovery Phase Deliverables

Architecture

 Solution Architecture
 Tech Stack 
○ Operation Plan

Design

 Prototype
 Screen Flows 
○ Style Guide

Project Plan

 Cost and Time Estimates
 Team Structure 
○ Implementation Plan

Data Analytics

Our data analytics services offer a comprehensive view of your business operations, customers, and marketing efforts to help you find new opportunities for growth and efficiency. Make better decisions based on accurate and up-to-date data with data analytics services from Maruti Techlabs.

Data Analytics
UX Testing & Audit

UX Testing & Audit

With our UI/UX research & testing services, we take a close look at your product from every angle to identify areas of improvement for your product's user experience. We evaluate your user flow, design, and common patterns to develop a roadmap that will help eliminate any usability problems and improve your product's overall UX.

Product Research

Product Research

Through our product research and user testing services, we closely examine your users' behavior and the business ecosystem to make informed decisions on your product features. As a UX research consulting firm, we help businesses identify key market issues that can influence their product design and development success.

UX Research

As a UX research firm, we understand that no matter how great your product is, it will always be subject to the scrutiny of users with varying behaviors and expectations. Our UI/UX research & testing services help you bridge the empathy gap between customers' pain points and your offerings to enter the market with more confidence.

UX Research