The Client
Ann’s Boba Tea is an American bubble tea franchise (also known as Pearl Milk Tea or Boba Milk Tea). It was founded in 2010 and has over 350+ locations across the US.
The tea is brewed at the perfect temperature with milk, fresh ingredients, and a unique recipe and presented innovatively. Customers can earn rewards for each order placed and redeem reward points against future orders.
Disclaimer— The name Ann’s Boba Tea is a placeholder, as both parties have signed an NDA.
Challenges
Our client, Ann’s Boba Tea (Ann’s), wanted to switch their backend from LevelUp to Paytronix without disrupting their online ordering system. Here are the most prominent challenges they observed.
- Ensuring Paytronix (the newer platform) provided detailed store-related information.
- A key challenge was replicating LevelUp’s features to maintain seamless in-store and online ordering experiences.
- Implement secure payment options like adding a credit card to your wallet and auto-recharge.
- Duplicating order customization options with Paytronix.
- Scrutinizing numerous Paytronix APIs and code bases to understand its operational landscape.
- Adhering to a stringent timeline, as LevelUp was getting discontinued.
Solution
Here’s how our experts planned the switch to Paytronix.
- We commenced with ‘Sprint Zero,’ a planning phase, before beginning active development.
- Deployed two developers to understand the app’s original code, structure, and functionality.
- We integrated Paytronix’s online ordering into the app to maintain a seamless experience.
- Simultaneously, we built an app replica using the Paytronix API for in-store and online ordering.
Results
The swift backend transition to Paytronix ensured uninterrupted service and prevented sales losses. Here are the perks observed post-transition.
- The timely switch resulted in no downtime and disruptions in user experience.
- The revamped app boosted ratings on the App Store(4.7).
- Added extra layers to the app’s data security.
- This transition reduced app glitches and enhanced performance.
- We designed a future-ready app that could facilitate new tech developments.
