Image Theft Detection - PixsyImage Theft Detection - Pixsy
Case Study

Custom CV Model Improves the Accuracy of Image Theft Detection Solution from 65% to 88%

Services We Delivered

Artificial Intelligence and Machine Learning

Industry

Legal

The Client

Our client, PhotoStat, is an online platform for photographers and artists to find out where and how their images are being used online. PhotoStat enables artists to find and resolve cases of unauthorized usage of their images.

PhotoStat has helped more than 100,000+ artists and agencies uncover and handle copyright infringement claims worldwide through tech and legal support.

Disclaimer: The name PhotoStat is a placeholder, as there is an NDA signed between both parties. 

Challenges

With the increased accessibility offered by the Internet, image theft has increased exponentially. Our client’s application helps artists and agencies find and resolve cases of unauthorized image usage. 

Solution

Our client was looking for a company specializing in Computer Vision services and discovered us via Clutch. Here’s how we devised a solution in two parts.

  1. 2. Development
    • We began by designing a search engine using Computer Vision to find similar images based on user input.
    • Each result displayed a similarity percentage, showing similarity distance for easy data interpretation.
    • Then, we classified results into three buckets: Exact Match, Similar Match, and No Match.
    • Further, we built an image search engine with a five-layered architecture, optimizing performance and accuracy. 
      Here’s what each layer offered:
      • The first layer preprocesses images for noise removal, normalization, filtration, resizing, and grayscale conversion.
      • The second layer extracts image features and generates feature hashes using a custom algorithm.
      • The third layer builds an index tree for faster searching based on feature vectors.
      • The fourth layer calculates similarity distance and matches feature vectors for accurate image scoring.
      • The fifth layer implemented a separate model trained on labeled logo data for logo detection.

Results

 

Not only did the computer vision-based search engine reduce costs for PhotoStat in the long run, but it also elevated the entire customer experience of their platform. Greater precision rate and decreased manual efforts resulted in an enhanced platform and overall increased efficiency.

Following the success of the collaboration, PhotoStat decided to partner with Maruti Techlabs as their product development partner. Both teams now work parallelly towards PhotoStat's product roadmap and enhanced service delivery.

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